The owner of the new Pharmacie store at 2743 Lyndale Ave. S. describes it as a masculine store shopped mostly by women.
“It’s wide open as to what we can sell,” said co-owner Sam Beberg.
The shop carries hand-felted pillows from Brooklyn, Minnesota-made Squared Furniture, Peace candles by Graham+Kane (Graham owns the Brian Graham Salon in the North Loop), and local artwork that “sells like crazy.”
Beberg, who also co-owns the Hot Plate restaurant near Lake Nokomis, said he’s hoping to promote more local shopping along Lyndale as more residents move in and the area becomes more vibrant.
“Lyndale is like the new Hennepin,” he said. “Hennepin is like a mall now, they’ve got all the big box stores.”
Beberg originally eyed the shuttered Burch Pharmacy location for the store, generating the shop name Pharmacie.
“It’s a prescription for your home,” he explained.